How To Trade On The Internet?
It is possible to trade on the Internet with not all goods. The assortment of electronic trade first of all includes the computer technics, books and videocassettes, children’s toys, mobile phones and digital chambers, perfumery, tea and coffee. In general, it is possible to name these goods standard, for example, phone Nokia-6310 equally looks both in Russia, and in America, and in Asia. And when people order it on the Internet they precisely know what exactly want to buy.
Almost all experts warn against trade in products. The delivery by the courier of the minimum order consisting of a pack of oil and a bread roll is unprofitable.
It is not very good to have trade with clothes on the Internet. The matter is that buyers don’t dare to buy things on a photo and without a trying on. And to give the detailed description of the goods on a site for owners is very difficult problem.
How to open Internet shop?
In order to open Internet shop is necessary to have access to the Internet and a place to Networks where your Internet shop will settle down. Registration of a domain name of a site occupies today 10 minutes and there are $20. The hosting (place rent on another’s server) will manage in $15-20 in a month. The future businessman can develop the program for shop either himself (if it is familiar with IT technologies) or to rent standard e-shop at the computer companies. Rent costs $50-150 in a month. You receive sample design, the software, traffic and consultations for this money. For original design of a site (not sample) it is necessary to pay to the designer from $100 and above (some small shops aren’t sorry on this business $800-1000).
For site start it is not required to make out any documents. But on Internet shops all requirements to the shops, established by the legislation extend, namely – it is necessary to be registered as Open Company, the joint-stock company and to pay taxes.
The search engine of suppliers also nothing differs from offline-trade, all is under construction on a personal contact, arrangements and the analysis of the market information. And here in purchase of the goods there are subtleties. Usually Internet shops take away the goods under demands of clients from a warehouse of the supplier. There are advantages in it: it is not necessary to create the warehouse. But with another, in order to support wide assortment at minimum possible prices it is necessary to have the established relations with a considerable quantity of distributors. And it is uneasy. In a return case you not can simply guarantee order performance.
Therefore, to put down business in a big way are necessary solid investments for creation of own commodity stocks. It is better to base the Internet company on the basis of the usual offline firm having established relations in the market.
And those businessmen who come to network trade with a minimum of means work usually with one supplier. If the goods are rare they take an advance payment from the buyer, buy the goods from the wholesaler and the retail margin leave to themselves. In a case with the running goods, there are also advantages at the Internet – shops: first, they are capable show personal attention to each client, secondly, they will give to the buyer a discount in 10-15 %. Thanks to very low overhead charge.
Couriers and problems
But the main problem at Internet trade is couriers and goods delivery in time. Nobody knows the recipe how to find literally in the street the reliable person who can be entrusted the goods, money for it and who will never be late. Each network firm is afraid for the goods, money, reputation and finds a way out as can: hire exclusively checked up people – under recommendations, award couriers for good work, for bad – fine, constantly check work of couriers on calls to clients and arrange with them trainings.
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Small Internet firms quite often connect to business of relatives or carry orders. Large firms create own transport companies on delivery. The goods usually go to other regions mail or by means of express service, for example, UPS, City the Express train (that is convenient but more expensive in several times).
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